Puroast Gound Coffee Dark French Roast
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Directions
Brewing instructions: For whole bean: grind coffee finely in your home grinder just prior to brewing. Use 2 tbsp of coffee per cup of fresh, cold water, brew and enjoy. The fine grind will bring out more of the flavor but not the bitterness. For ground coffee: Use 2 TBSP of coffee per cup of fresh, cold water, brew and enjoy. Coffee storage: We recommend that you store your Puroast coffee in an airtight container, in a cool, dark location for maximum flavor and freshness.
Description
Puroast® Dark French Roast Ground Coffee. 7 times more antioxidants than green tea. 70% less acid than other coffees. A better less bitter world.Other Description
What we believe: We believe the best coffee is roasted the way coffee farmers roast it on coffee plantations around the world: slowly, in small batches, under low heat so that the coffee beans express their best qualities. Without acidity or burnt flavor. We believe that coffee roasted this way is not just better tasting, but better for you. Science has shown that Puroast uniquely and naturally lowers acid levels and boosts antioxidants without additives. We believe in sustainable practices and toward that end power our roasters with agricultural byproduct and sustainable materials. We believe in community and friendship around our coffees. Puroast comes from a great mix of cultures and we believe our coffee is at its best when bringing people and ideas together. The Puroast® story: Sitting on a Venezuelan coffee farm one morning, I'm served a cup of coffee by my host, the same fellow who also grew, roasted and brewed the beans. The taste was unlike any coffee I ever had - savory and rich, and very smooth. No bitterness. I knew then that I wanted to learn about this roasting process. After a long, challenging journey, including valuable tasting sessions with a local Portuguese coffee expert, Puroast coffee was born. But there's a lot more to the story. After many calls from customers saying they didn't have their typical coffee-induced heartburn after drinking Puroast, we decided to find out why. We discovered in fact there was a big difference in Puroast - not only does our roasting recipe make for a smoother taste it also greatly reduces the acid in coffee, by more than 70% compared to leading brands. This was confirmed in scientific research at the University of California at Davis. This same research team also found that our roasting process dramatically increases the amount of antioxidants, by 7 times more than green tea and 5 times more than other leading coffees. I think you will discover what I did on that Venezuelan coffee farm. Along with Puroast coffee's exquisite flavor, the benefits of lower acid and rich levels of antioxidants will bring you enjoyment like no other coffee you've ever had. For more on our story, please go to www.puroast.com. Please visit our website. www.puroast.com. ©2013 Puroast Coffee Co.UPC
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