L'Oreal Paris Superior Preference Fade-Defying Color + Shine System 5A Medium Ash Brown Permanent Hair Color
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Directions
Important: follow the usage advisory. Store between 50 degrees F and 80 degrees F. Usage advisory - safety warnings (read before coloring). Skin allergy test: to be performed 48 hours before each use of this product, even if you have already used this or another haircolor product. Skin allergy test: Important: this product can cause an allergic reaction, which, in certain rare cases, can be severe. To help minimize the risk of an allergic reaction, you must follow these precautions: Do not use if: You have already had a reaction to a haircolor product. You have a sensitive, itchy or damaged scalp. If you have a tattoo, the risks of an allergic reaction may be increased. Perform a skin allergy test 48 hours before each use of this product, as allergies can develop suddenly, even if you have previously used a haircolor product from this brand or another. Skin allergy test instructions: Cleanse an area the size of a quarter in the bend of your elbow with soap and water. Pat dry. Using a plastic utensil, mix a dab of the color optimizing creme with a few drops of the color gel (the ratio should be 1 part color optimizing creme to 1 part color gel) in a plastic or glass container. Tightly recap the haircolor product and developer. Do not use metal utensils. Apply mixture to the test area with a cotton swab or ball. Let test spot dry. Do not wash, cover or disturb for 48 hours. Examine test area periodically over the next 48 hours. If you experience any reactions - such as redness, burning, itching, swelling, skin abrasions, eruptions or irritation in or around the test area. Do not color your hair until you consult a doctor. Helpful tips: Use an old towel to protect your clothing while coloring and to dry your hair immediately after coloring. To avoid staining your skin while coloring, apply a small amount of conditioner around your hairline. For hair with resistant gray, apply to gray area first. Short hair does not require using all of the mixture. Refer to the lines on color optimizing creme bottle (1) as a guide. Rinse your hair with cool water after conditioning to maximize shine. To keep color at its best, don't shampoo your hair for 24 hours after coloring. In between colorings, use L'Oreal vive pro color vive shampoo to keep color truer longer and hair healthy. 1. Mix color: Put on premium colorist gloves and twist off the tip of the color optimizing creme (1) applicator cap before beginning. Remove cap from bottle. Pour entire contents of color gel (2) bottle into color optimizing creme (1) applicator bottle and replace applicator cap securely. Place your gloved finger over open tip. Point away from your face and shake thoroughly until mixture is totally blended. Note: if mixture gets on your skin, wipe it off with a damp towel. Note: if mixture gets into your eyes, rinse immediately with lukewarm water. Note: never leave the tip unopened after mixing - container may burst. Use immediately and do not save any unused mixture. 2. Apply color, time and rinse. Option A - Do a touch-up root application if: You color every 4 to 6 weeks with this shade. Important: to achieve the most even results, from root to tip, and to avoid darkening of ends, follow instructions below. 1. Touch-up root area first: Make 1/4" partings throughout your dry, unwashed hair with applicator tip. Apply haircolor mixture onto new growth root area only until completely saturated, working from the front to the back of your head. Leave color on new growth root area for 25 minutes. Tip: for resistant grays, leave on an additional 10 minutes. 2. Apply to rest of the hair: Apply remaining product to the rest of your hair to refresh color. Loosely pile your hair on top of your head. Let develop for an additional 5 minutes. Total application time is 30 minutes. 3. Rinse-out: When time is up, add a small amount of warm water to hair and work into lather. Rinse until water runs clear. 4. Condition & recondition weekly: Apply enough Care Supreme?? color saving conditioner (3) to thoroughly saturate your hair. Massage through hair. Leave on for 2-3 minutes, then rinse with cool water. To help protect color against fading, replenish moisture and optimize shine, use Care Supreme?? color saving conditioner once a week after shampooing. Enough for up to 6 weekly applications. Option B - Do a full head application if: You have never colored your hair. You want to change your current haircolor. You have not colored in three months or longer. 1. Apply all over: Apply haircolor mixture immediately to dry, unwashed hair. Work gently through hair as you would a shampoo. Use enough mixture to saturate your hair. Loosely pile your hair on top of your head. 2. Time: Leave on for 25 minutes. 3. Rinse-out: When time is up, add a small amount of warm water to hair and work into lather. Rinse until water runs clear. 4. Condition & recondition weekly: Follow directions above for step 4. Due to intense color results, the use of intense red copper (RR07), intense red (RR06) and intense dark red (RR04) is not recommended if your hair is more than 25% gray or if you have patches of gray hair.
Description
Loreal® Paris Superior Preference® Fade-Defying Color + Shine System 5A Medium Ash Brown Permanent Hair Color. Cooler. Same great shade. New model. New. With shine serum. Up to 8 weeks of fade-defying color. Rich luminous conditioning colorant. Level 3. Permanent. 1 application.Other Description
Experience new preference, our true gold standard of beautiful color and shine. Preference's superior fade-defying color and shine system creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Luminous color shines from every strand and defies fade-out for up to 8 beautiful weeks. Plus, our new color protective care supreme conditioner now formulated with golden camelina oil, anti-oxidant Vitamin E and UV filter helps keep first day color vibrancy and provides silky, resilient hair. From root to tip, color won't fade-out, turn dull or brassy. Pro-precise applicator. Now with shine serum. This kit contains: Color optimizing creme. Color gel. Care supreme multi-dose conditioner (6 weekly treatments). Superior colorist gloves. Pro-precise applicator. Insert. Questions? Need shade advice? Contact the experts at L'Oreal Consumer Affairs 1-800-631-7358 or visit www.lorealparis.com. Because you're worth it™. Shade guide: 5A is a cocoa brown shade with ash tones, which will minimize red/orange tones. For optimal color results, use on your natural dark blonde to darkest brown hair. Dark blonde, color result. Light brown to medium brown, color result. Dark brown to darkest brown, color result. Shade tips: If you hesitate between two preference shades, choose the lightest one. On more than 50% gray, your results will be slightly lighter-looking than the results shown. On red hair, your color results will be medium soft reddish brown. Questions about preference? Call the L'Oreal® consultants toll-free at 1-800-631-7358, Monday - Friday, 9AM to 7PM EST., from anywhere in the continental U.S. Or write: L'Oreal® Consumer Affairs, P.O. Box 98, Westfield, N.J. 07091 or log on to www.lorealparis.com.Ingredients
Color Optimizing Creme: Aqua/Water/Eau, Hydrogen Peroxide, Cetearyl Alcohol, Trideceth-2 Carboxamide Mea, Ceteareth-25, Glycerin, Pentasodium Pentetate, Sodium Stannate, Tetrasodium Pyrophosphate, Phosphoric Acid F.I.L. #D12836/18. Care Supreme?? Conditioner: Aqua/Water/Eau, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Candelilla Cera/Candelilla Wax/Cire De Candelilla, Amodimethicone, Cetyl Esters, Isopropyl Alcohol, Lecithin, Tocopherol, Oleth-10, Phenoxyethanol, PPG-5-Ceteth-20, Ethylhexyl Salicylate, Ethylparabentrideceth-12, Chlorhexidine Dihydrochloride, Limonene, Camelina Sativa Oil/Camelina Sativa Seed Oil, Linalool, Benzyl Alcohol, Benzyl Benzoate, Phosphoric Acid, Parfum/Fragrance, Geraniol, Disodium Cocoamphodipropionate, Methylparaben, Cetrimonium Chloride, Butylphenyl Methylpropional, Citronellol, Hexyl Cinnamal, Amyl Cinnamal F.I.L. #D42419/2. Color Gel: Aqua/Water/Eau, Trideceth-2 Carboxamide Mea, Propylene Glycol, Hexylene Glycol, PEG-2 Oleamine, Polyglyceryl-4 Oleyl Ether, Oleyl Alcohol, Alcohol Denat., Ammonium Hydroxide, Polyglyceryl-2 Oleyl Ether, Oleic Acid, Sodium Diethylaminopropyl Cocoaspartamide, Pentasodium Pentetate, Ammonium Acetate, Parfum/Fragrance, Sodium Metabisulfite, Resorcinol, P-Phenylenediamine, Erythorbic Acid, Hydroxypropyl Bis(N-Hydroxyethyl-P-Phenylenediamine) HCL, m-Aminophenol, 2, 4-Diaminophenoxyethanol HCl, Alpha-Isomethyl Ionone, Eugenol, Linalool, Citronellol F.I.L. #D33268/2.Warnings
Usage advisory-safety warnings:Important: haircolor can cause an allergic reaction which, in certain rare cases, can be severe. Therefore, you must follow these precautions:
Do not use if:
You have already had a reaction to a haircolor product.
You have a sensitive, itchy or damaged scalp.
If you have a tattoo, the risks of allergic reaction may be increased.
Perform a skin allergy test 48 hours before each use of this product (see insert). Remember to buy your product 2 days ahead of time.
Avoid contact of this product with eyes and skin.
If product gets into eyes, rinse immediately.
Wear gloves provided in kit.
Thoroughly rinse hair after application.
Do not use over compound henna or progressive color.
Wait at least 14 days after bleaching, relaxing or perming before coloring.
Keep product out of the reach of children. Do not apply on children.
Caution: this product contains ingredients which may cause skin irritation on certain individuals and a preliminary test according to accompanying directions should first be made. This product must not be used for dyeing the eyelashes or eyebrows; to do so may cause blindness.
Read and follow the insert.
Specific cautions:
In case of a reaction while coloring hair, such as stinging, rash or burning sensation on the scalp, rinse immediately and discontinue use.
If you experience difficulty breathing, tightness of chest and/or hives or swelling at any place on the body, discontinue use and obtain medical assistance immediately. Before coloring again, consult a doctor.
In rare cases, the use of hair colorants has been associated with skin depigmentation (skin whitening or loss of color). This may be temporary or permanent. If you notice any skin depigmentation or allergic reaction such as pain or severe itching, discontinue use immediately.
Avoid contact with skin and eyes. Do not use to color eyelashes or eyebrows. To do so may cause blindness.
If product gets into eyes, rinse with water. If you are wearing contact lenses, remove them, before rinsing the eyes. Call a doctor if irritation persists.
Wear gloves provided in kit.
Thoroughly rinse hair after application.
For any question relating to your individual sensitivities or specific allergies, consult a doctor.
Do not use on facial or body hair or for any purpose other than coloring your hair. Irritation or injury could occur.
For shades 10NB, 10SB, 10WB do not use on hair recently colored or on relaxed hair. For all other shades, wait at least 14 days after perming, bleaching, or relaxing before coloring.
Do not inhale or ingest. Prepare and use in a well-ventilated area. If swallowed, call a doctor, hospital emergency room or poison control center immediately.
Do not use over compound henna or progressive color.
Keep product out of the reach of children. Do not apply on children.
To use this product, follow the easy application instructions.
Haircolor can cause an allergic reaction.
UPC
00071249253076